Filed under: No category, video
November 15, 2009 • 10:44 am 0
What was the message? Part III – FCB quadrant
Low involvement products (FCB quadrant)
BAM and Head ON – extremely annoying
Paul’s Milk – funny and clever…
High Involvement
Toyota Prius –
Zales Jewelers – girls will go ahhhhhhhhhhhhhhh…..
Tiffany&Co – so clever
Filed under: No category, ad, Marketing
November 15, 2009 • 9:18 am 0
What was the message? Part II
August 6, 2009 • 1:51 am 0
Let’s pee in the shower!!!
Saving water by peeing in the shower – SOS Mata Atlantica campaign launched in Brazil.
Filed under: No category, videos
July 21, 2009 • 11:52 am 0
Improve your English vocabulary and help end hunger
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June 2, 2009 • 11:56 am 0
Links used in the HRMP class
Futuristic architectural design
The Eden Project – The new theme park
Crowdsourcing design – An Australian Company
Geniues Rocket – Crowdsourcing creativity
Trend Spotters (excellent source of new ideas)
Movies for Social change – Take Part
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June 2, 2009 • 11:32 am 0
About Crowdsourcing – top video from crowdsourcing expert Jeff Howe
Filed under: No category, crowdsourcing, videos
March 2, 2009 • 12:11 pm 0
Leading by Omission | MIT World
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February 25, 2009 • 10:27 am 1
What was the message?
Watching the commercials and printed ads bellow, can you decipher what encoded message was the sender (advertiser) trying to get across to the receiver (consumer)?



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Filed under: No category, ads, communication
